Category Archives: 360
Xbox 360 JFK Installation
New installation by Brand New School for XBox at JFK airport. Directed by: Rob Feng & Jens Gehlhaar.
Posted in 360, Advertising, Games, New media
Wake up the town
Tribal DDB in Amsterdam and Philips will give all residents from a Norwegian town far north in the Arctic archipelago of Svalbard, “Wake-Up lights” to help them to deal with four months of almost total darkness this winter. Doug Pray is making a documentary about the experiment. It remembers me what the guys from BBDO Tornoto made for tropicana sometime ago.
Posted in 360, Advertising, Documentaries
Forces Of Nice
Chairman Ting Industries, Tom Pettapiece and Tangible Interaction presents an art collaboration project with adidas Originals.
Posted in 360, Advertising, Illustration, Street art
Collapsus: Energy Risk Conspiracy
“Collapsus is a brand-new transmedia project from SubmarineChannel that combines interactivity, animation, fiction, and documentary. Collapsus looks into the near future and shows you how the imminent energy crisis affects a group of ten young people, who appear to be caught up in an energy conspiracy”.
Posted in 360, Documentaries, Internet, Knowledge
Arcade Fire: UNSTAGED
New ways of advertising, new ways to conect with the target. Arcade Fire live at Madison Square Garden – August 5, 2010. UNSTAGED presented by American Express in partnership with VEVO and YouTube. All you need is internet and an American Express card.
Posted in 360, Advertising, Internet, Music
The human avatar
APB is taking a real person and within 3 weeks they’ll transform him into a character to be released onto the streets of the game. By Dare Digital.
Posted in 360, Advertising
Beck’s Vier with DJ Cheeba
Audiovisual performance to celebrate the 2010 Beck’s Vier Music Inspires Art Programme. By outside line.
Posted in 360, Advertising, Music
Old Spice brought to the next level
Probably to many news about Old spice campaign in the last months, but it’s worth seeing. Now the guys from W+K launched some videos in which the Old Spice guy personally thanks online influentials people. This one to Kevin Rose, with more than a million followers on twitter. In some way this is the next ad generation. Genius!
Updated: The second one is Mustafa’s goodbye to all the people we’ve followed him in all “his work”.
Posted in 360, Advertising, Internet
Adidas Match Tracker
Great app by Group94 for adidas football.
Posted in 360, Advertising
Absolut Brooklyn
Spike Lee’s ABSOLUT BROOKLYN collaboration.
Posted in 360, Advertising, Design, Films
